City Profile

Location

Beardstown is located in West Central Illinois at the junction of U.S. Highway 67
and Illinois Routes 100 and 125 on the east bank of the Illinois River.
Approximately 30 miles Northeast of Jacksonville, 45 miles Northwest of Springfield,
60 miles East of Quincy, and 225 miles Southwest of Chicago. 

Business ClimateBeardstown has many advantages as a site for industry. There is a virtually
unlimited supply of water, frontage on the Illinois River waterway, mainline service by
Burlington Northern Railroad, highways in all directions and a high level bridge that
crosses the river. In addition, its' approximately 8,000 citizens have the mid-western
hard work ethic your looking for.

Communication Quotes:

“The key is to keep company only with people who uplift you, whose presence calls forth your best.”

“We have two ears and one mouth so that we can listen twice as much as we speak.”

“If you hear that someone is speaking ill of you, instead of trying to defend yourself you should say: "He obviously does not know me very well, since there are so many other faults he could have mentioned.”
                                                          -  Epictetus,  philosopher associated with the Stoics, AD 55-c.135

Why are social networks important?

Why are social networks important? In a phrase, it is our basic human need to connect to other human beings. We are social animals that are no longer limited by geography or wealth to share experiences, and we do not need to depend on the postal service for sending correspondence.  We can communicate our experiences and share our opinions on the world platform, and find a larger community with shared  opinions and interests .

Grandparents can see their grandkids on their social networks and keep in touch with their children more frequently. People planning a trip can find out sites to see with photos. Travelers can find places to eat and shop with their social network connection’s recommendations. The quick and improved knowledge of daily activities can fill the information gap of an event that is happening within a few moments, not just on the 9 o’clock news or daily newspaper.  

For the City of Beardstown the social networks are most important for connections with parents to teachers, church groups, neighborhood associations, school classmates, coworkers and community relationships.

Since the success of Facebook, it basically changed the way that people under the age of 30 communicate with each other. Similar social networks have blossomed and are continuing to change how people communicate, get entertainment, and find places to eat and drink.

People are using social network services to announce the birth of a child. They freely show their opinions about a retail stores and “check-in” at the location. Checking-in places using smart phones has become a way of saying “I was here,” or “I support this place.” Experience sharing is now the major reason people use social networks. In the process of doing this the classic word-of-mouth approach of advertising has a new lease on life.

When it comes to businesses in Beardstown, social location marketing is a new way of reaching customers. Businesses with an online presence and listings on major search engines like Google get the attention of travelers in the area and web savvy residents in the region.  Consumers who use check-in features on phones do spend more at the business they visit, and they communicate the positive or negative experiences they have quickly, and often. More and more often businesses have specials that are given exclusively online through email or by loyal customers that use check-in location options. There are many social consumers that shop on the net alone. These social consumers like to give feedback of their service or good transaction, and that behavior will increase to be the social norm.